In April, I headlined the 2013 National Agricultural Marketing Association's annual conference in Kansas City with the topic of Digilogue: how to win the digital minds and analogue hearts of tomorrow's customer. In Kansas we had the chance to discuss why Old McDonald now has a smart phone, why consumer demands on transparency and traceability is forcing farming technology adoption, and why marketing to farmers needs to be as precise as precision agriculture.
" --- [ ](https://www.anderssorman-nilsson.com) # Decoding Tomorrow: Futurism and Foresights Today Foresights and ideas that expand minds and inspire a change of heart. # Agricultural Futurist: Keynote in Kansas City - Anders Sorman-Nilsson Posted by [anders@thinque.com.au](https://www.anderssorman-nilsson.com/blog/author/andersthinquecomau) on May 12, 2013 - [Tweet](https://twitter.com/share) ## Agricultural Futurist - Kansas City, NAMA 2013 In April, I headlined the 2013 National Agricultural Marketing Association's annual conference in Kansas City with the topic of **Digilogue: how to win the digital minds and analogue hearts of tomorrow's customer. **In Kansas we had the chance to discuss why Old McDonald now has a smart phone, why consumer demands on transparency and traceability is forcing farming technology adoption, and why marketing to farmers needs to be as precise as precision agriculture. Here are some pictures from the event, and if you're looking for a futurist or keynote speaker for your next agricultural conference, reach out to my partner, **Rich Tiller** a the [Agricultural Speakers Network](http://www.agriculturalspeakers.com/), who represents me in this sector. Topics: [Futurist Speaker Sydney](https://www.anderssorman-nilsson.com/blog/topic/futurist-speaker-sydney), [Anders Sorman-Nilsson](https://www.anderssorman-nilsson.com/blog/topic/anders-sorman-nilsson), [Disruptive Trends](https://www.anderssorman-nilsson.com/blog/topic/disruptive-trends) ### Written by [anders@thinque.com.au](https://www.anderssorman-nilsson.com/blog/author/andersthinquecomau) ** ### Sign up for the Decoding Tomorrow newsletter ### CATEGORIES - [Anders Sorman-Nilsson](https://www.anderssorman-nilsson.com/blog/topic/anders-sorman-nilsson) - [Futurist Speaker Sydney](https://www.anderssorman-nilsson.com/blog/topic/futurist-speaker-sydney) - [Thinque](https://www.anderssorman-nilsson.com/blog/topic/thinque) - [Disruptive Trends](https://www.anderssorman-nilsson.com/blog/topic/disruptive-trends) - [Future Thinking](https://www.anderssorman-nilsson.com/blog/topic/future-thinking) - [Thought Leaders](https://www.anderssorman-nilsson.com/blog/topic/thought-leaders) - [Artificial Intelligence](https://www.anderssorman-nilsson.com/blog/topic/artificial-intelligence) - [Futurist](https://www.anderssorman-nilsson.com/blog/topic/futurist) - [Future Trends](https://www.anderssorman-nilsson.com/blog/topic/future-trends) - [2nd Renaissance](https://www.anderssorman-nilsson.com/blog/topic/2nd-renaissance) - [AI](https://www.anderssorman-nilsson.com/blog/topic/ai) - [Sustainability](https://www.anderssorman-nilsson.com/blog/topic/sustainability) - [2020 Vision](https://www.anderssorman-nilsson.com/blog/topic/2020-vision) - [Disruption](https://www.anderssorman-nilsson.com/blog/topic/disruption) - [AI Keynote Speaker](https://www.anderssorman-nilsson.com/blog/topic/ai-keynote-speaker) ### INDUSTRY - [Anders Sorman-Nilsson](https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php#) - [Futurist Speaker Sydney](https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php#) - [Thinque](https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php#) - [Disruptive Trends](https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php#) - [Thought Leaders](https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php#) ### RECENT FORESIGHTS [** ](https://www.facebook.com/thinquetank/) [** ](https://www.linkedin.com/in/anderssormannilsson/) [** ](https://www.youtube.com/user/andersofthinque) [** ](https://twitter.com/asormannilsson) [** ](https://www.instagram.com/andersbygeorgsorman/) ### ANDERS SÖRMAN-NILSSON #### FUTURIST. SPEAKER. AUTHOR. ##### © COPYRIGHT 2016 ASN ## Play now Your browser does not support the audio element. ## Buy a Book  **Header Text** Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.  **Header Text** Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.  **Header Text** Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. ## Watch now ## BOOK ANDERS ## FORESIGHT BLOG SUBSCRIPTION ## SUBSCRIBE TO OUR BLOG & STAY UP TO DATE WITH FORESIGHTS AND TREND REPORTS! ## HEADER TEXT ## Media Enquiries ## Speaking Enquiries ## Availability Check ## ENQUIRY ## PITCH ANDERS WE WILL EQUIP YOU WITH THE VIDEOS AND MATERIALS YOU NEED TO SUCCESSFULLY PITCH ASN. ## CONTACT US ## WORK WITH ME ## HEADER TEXT ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "anders@thinque.com.au", "url" : "https://www.anderssorman-nilsson.com/blog/author/andersthinquecomau" }, "datePublished" : "2013-05-11T18:03:00.000Z", "headline" : "Agricultural Futurist: Keynote in Kansas City - Anders Sorman-Nilsson", "mainEntityOfPage" : { "@id" : "https://www.anderssorman-nilsson.com/blog/agricultural-futurist-keynote-kansas-city-anders-sorman-nilsson.php", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.anderssorman-nilsson.com/hubfs/Logo_thinque-2.jpg" }, "name" : "Thinque" } } ``` ```json { "@context" : "https://schema.org/", "@type" : "Person", "image" : "https://www.anderssorman-nilsson.com/hubfs/asn/ASN-Logo-Black.png#keepProtocol", "jobTitle" : "Futurist", "name" : "Anders Sörman-Nilsson", "sameAs" : [ "https://www.facebook.com/thinquetank/", "https://twitter.com/asormannilsson", "https://www.linkedin.com/in/anderssormannilsson/", "https://www.anderssorman-nilsson.com/" ], "url" : "https://www.anderssorman-nilsson.com", "worksFor" : { "@type" : "Organization", "name" : "Anders Sörman-Nilsson" } } ```