--- title: Digital Trends Disrupting The Electrical Utilities Industry description: These digital trends are ofcourse creating disruptive changes for the electrical utilities industry. image: https://www.anderssorman-nilsson.com/hubfs/Future_of_Electrical_Utilities_Slideshare.jpg --- [![ASN Logo New](https://www.anderssorman-nilsson.com/hs-fs/hubfs/Images_Compressed/ASN%20Logo%20New.png?width=203&height=95&name=ASN%20Logo%20New.png) ](https://www.anderssorman-nilsson.com) # Decoding Tomorrow: Futurism and Foresights Today Foresights and ideas that expand minds and inspire a change of heart. # Digital Trends Disrupting The Electrical Utilities Industry Posted by [anders@thinque.com.au](https://www.anderssorman-nilsson.com/blog/author/andersthinquecomau) on September 23, 2015 - [Tweet](https://twitter.com/share) What does the future of the electrical utilities business in North America look like? How does the threat of new digital entrants change the value chain? How do you strategise for the future and ensure that you stay relevant in the business landscape of tomorrow? In January 2015 I adressed these question in my keynote at the [NEMRA](http://www.nemra.org/) Annual Conference in San Diego.  ![Future_of_Electrical_Utilities_Slideshare](https://www.anderssorman-nilsson.com/hs-fs/hubfs/Future_of_Electrical_Utilities_Slideshare.jpg?width=600&name=Future_of_Electrical_Utilities_Slideshare.jpg "Future_of_Electrical_Utilities_Slideshare") In the electrical utilities industry we can see that online sales of industrial products are growing at a rate that is twice as high as the traditional sales methods. At the same time 40% of the top 200 electrical wholesalers websites still don't offer e-commerce. These digital trends are ofcourse creating disruptive changes for the industry and many organisations are facing tough challenges ahead.  Many companies in this industry are at a cross roads where they have to decide if they want to embrace digital or continue doing business as the always have done. The latter alternative is not a desirable one if you want your business to be healthy, prosperous and ready for an increasingly digital future.  Below is an extract of the presentation I did at [NEMRA](http://www.nemra.org/)'s Annual Conference in San Diego in january this year. 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