Thinque Futurist Blog by Anders Sorman-Nilsson

Agricultural Futurist: Keynote in Kansas City - Anders Sorman-Nilsson

Written by anders@thinque.com.au | May 11, 2013

Agricultural Futurist - Kansas City, NAMA 2013

In April, I headlined the 2013 National Agricultural Marketing Association's annual conference in Kansas City with the topic of Digilogue: how to win the digital minds and analogue hearts of tomorrow's customer. In Kansas we had the chance to discuss why Old McDonald now has a smart phone, why consumer demands on transparency and traceability is forcing farming technology adoption, and why marketing to farmers needs to be as precise as precision agriculture. Here are some pictures from the event, and if you're looking for a futurist or keynote speaker for your next agricultural conference, reach out to my partner, Rich Tiller a the Agricultural Speakers Network, who represents me in this sector.