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Sitecore Digital Trendspot UK 2014: Anders Sorman-Nilsson's Keynote Session

30 Apr 2014

In this video Anders shows how brands need to embed story telling techniques into their digital strategies or risk delivering an experience which lacks engagement.

How can you tell your brand story across this new digital landscape? There is a disconnect between what customers expect, and what business is delivering today. There needs to be more consistency in the brand story. Multichannel marketing has often generated duplication, complexity and disintergration between platforms. This in turn has created underwhelming customer experiences, confusion about the brand story and produced flawed data. Click here to read more....

Anders Sorman-Nilsson

If you are thinking about the future of Brand Storytelling in your business, please contact Ode Management or your preferred Speakers Bureau to book Anders Sorman-Nilsson as your next futurist-in- residence. Contact Heidi Gregory for all Asia Pacific/Australian bookings 02-9818 5199 or US/Europe bookings contact Jay Kemp + a 877 950 5633 or direct + 1 828 891 8347


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